The tussle over the best strategy for translation continues. The pursuit of linguistic expression and quality remain the highest goals of translations. These goals are critical for brand definition and global impact. Today new methods of customer interaction and changing market trends are powering the need for LSPs…
There are a handful of global app storefronts, however, the majority of mobile app developers create and publish in their native language. Irrespective of language, the burden on localization falls on the developers themselves and they need to be aware of many issues when dealing with the localization challenge. The…