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interpreting translation

What’s the Difference Between Translation and Interpretation?

Generally, most people don’t know the difference between “translation” and “interpreting.” To them the words are interchangeable and mean the same thing: converting words from one language to another. But to those within the language servicestranslation-interpretation image industry, there is an important distinction between the two terms, and if you’re thinking about communicating your message into foreign languages, you should know the difference too.
Here’s a quick review of how interpreting differs from translation and some of the terminology you’ll hear associated with each function.

July 7, 2016
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foreign-language translation

Answer These Questions First to Ensure a Smooth Translation Process

We have worked with thousands of clients over our 30 years in business, from small, quick turn-around jobs to complex technical translations that took months to complete. Our Question Mark Image
experience has shown that regardless of the scale of a translation project, there are a couple of elementary questions every client should be ready to answer before seeking help from a professional translation agency. If you can answer these questions upfront, the rest of the translation process will go much smoother.

June 16, 2016
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foreign-language Newsletter Technology translation

“Translation Memory” Saves Costs, Adds Quality to Your Translation Project

At ASIST Translation Services, we mix the skills, experience and versatility of human translators with advanced technology to provide the best translation experience possible, both in terms of cost and consistent quality.
One of our technology applications is our Translation Memory tool, or TM for short. TM uses a database of client-specific, pre-translated phrases that can easily be used in new or recurring translation projects. The end result for clients is better quality, consistency and efficiency, all at a lower cost.
Here’s how it works.

March 21, 2016
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foreign-language interpreting translation

How to Choose the Right Translation Provider—Ask Yourself These Questions

To compete in the global marketplace, a growing number of businesses and organizations are adding “multilingual communication” to their strategic business plans. That’s the first step to Going Global. But picking the right translation and interpreting provider can be tricky. Today’s rich mix of professional agencies, independent freelancers and technology Who To Choose? Imagedevices can make the selection process as overwhelming as it is confusing. So to help you chose the right translation provider, here are a couple of questions to ask yourself:
Am I Getting High Quality Translators & Interpreters?
To make sure your message is communicated correctly, look for a reliable, full-service agency with experienced translators and interpreters—they should be professionally trained, have knowledge of your particular industry or subject matter, and be native speakers of your target language. For very specialized subjects in areas like science, medicine and law, it is crucial to use translators and interpreters who know the field as well as they know the language. Use machine translations only for quick, informal messaging. While technology can play a role in the initial development of a translation project, only human translators can ensure the kind of quality and accuracy you want in a first-class finished product.

March 9, 2016
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foreign-language interpreting translation

Do You Understand the Terminology of Multilingual Communications?

As more businesses and organizations engage in multilingual communications with their customers, it’s important to understand the terminology you will undoubtedly hear when working with your translation service provider. Knowing the exact meaning of the industry jargon will ensure greater success in planning and implementing your foreign language outreach efforts. Here are just a few basics you should know as you get started.
INTERPRETER: This is a professional who transforms VERBAL communication from oneInterpreter on Headset Image language to another. Interpretation can either be “simultaneous” (in real-time, as it is being spoken) or “consecutive” (after each sentence or group of ideas, the speaker pauses while an interpreter repeats that entire section in the other language). ASIST interpreters can easily handle either format. We routinely provide on-site interpretation for business and trade meetings, conferences, medical facilities, legal proceedings, etc., as well as 24-hour telephone or remote video interpreting services.

February 26, 2016
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foreign-language interpreting Uncategorized

Do You Know the Law for Providing Translators and Interpreters?

Do you know the law when it comes to providing translators and interpreters for your business?
Unfortunately, many individuals, businesses, governments and non-profit agencies are unaware of the state and federal regulations dictating just when and where such language support services are required—for both hard of hearing customers as well as those with Limited English Proficiency (LEP).
And that can lead to big problems.Law Office Image
Take, for example, the Florida judicial system, which last year faced a complaint filed with the U.S. Department of Justice Civil Rights Division. The complaint alleged Florida courts violated the federal Civil Rights Act of 1964 by failing to provide free, qualified interpretation services in court related functions. For any programs that receive federal financial assistance, Title VI of the Civil Rights Act prohibits discrimination on the basis of race, color and national origin. The complaint claimed that Florida courts were not properly providing interpreters for people with LEP, and that such negligence was a form of national origin discrimination.

February 5, 2016
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Business foreign-language International Business Marketing translation Uncategorized

10 Tips to Ensure a High Quality Translation

Using a professional language services provider will guarantee an accurate translation, but there are steps you can take to ensure that your project is completed quickly and within budget. Here are 10 Tips to ensure a high quality translation:
Target Local image
1. Identify the specific target audience for your translation so the appropriate language dialect and associated word choices are used. It’s not always enough to know which language to use. Just like in different parts of the United States, the vernacular may change depending on the regional location of your target audience. The more your message is localized, the better.

January 20, 2016
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Business International Business Marketing translation

New Year’s Resolution: Get Translation Services Help to Grow Your Business

The holiday decorations are likely put away, the in-laws are gone and the irregular-fitting sweaters you just received are safely stored away in the back of your closet. Now it’s time to tackle those New Year’s resolutions. No, not the short-lived personal goals you boldly make each year that usually sputter to an end by February. We’re talking about the resolutions to grow your business this year simply by being more active in the global marketplace.
Here are three simple New Year’s resolutions to make 2016 your year for ‘Going Global.’  And best of all, we’ll help you meet them if you tend to falter.
Multilingual Marketing Strategy Table Resolution #1: Embrace multilingual translations into your marketing strategy
If you aren’t doing this already, your competitors probably are. The growth of the Internet and social media have made international transactions commonplace. But your international customers no longer have to be physically located on the other side of the globe; they can be right up the street. Census figures confirm that demographics are shifting in cities across the U.S. Over 60 million people – more than 1 in 5 people – now speak a language other than English at home. That means your multilingual customers are as likely to walk into your business as they are to visit your website. So make sure your marketing plans and tactics for 2016 include tapping into a whole new world of customers, whether here at home or around the world.

January 8, 2016
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foreign-language interpreting translation

ASIST Launches Panoramas Newsletter

ASIST-Panorama-newsletter-logo-Large
Welcome to our new newsletter, Panoramas. In each issue we’ll take a wide and comprehensive view of the expanding translation and interpreting landscape, and how it affects you.
As the world grows smaller, the demand for translation and interpreting services grows larger. The dynamics of these two phenomenons are tied together through communication. We’re all doing more of it, and we’re trying to do it better.
Whether you’re a business looking to cultivate new foreign markets, an organization trying to serve limited-English-speaking clients, or an individual just trying to stay connected, language is key to making it all work. But it’s no longer just a handful of key languages we’re conversing in, like Spanish, Chinese, French or German. Now we are interacting with virtually every corner of the world and the myriad languages that exist out there—from Acholi to Zulu.

November 5, 2015
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foreign-language interpreting spanish translation

Spanish Translation: Columbus, Ohio

The Spanish-speaking, Hispanic population in Columbus, Ohio (Franklin County) has increased dramatically over the past few years. Accordingly, the area’s hospitals, healthcare providers, medical suppliers, courts, legal offices, government and social services have met the challenge to ensure that Spanish translations, Spanish interpreters, and culturally appropriate communication is available to…

November 22, 2009
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