Using internet localization to expertly reach your global audience Businesses know the potential of localization, but it remains the enormous elephant in the room. You need to have your fingers on the pulse of existing customers and potential clients. Without a concrete understanding of their interests and…
We live in a globalized, multicultural world and businesses are taking their global marketing services and events to countries far and wide in the hope of expanding internationally. Handling logistics in a foreign country can be a daunting task. As an event planner/marketer, it is not difficult to fall short…
Multilingual Websites = More Sales. A multilingual website is an easy solution for businesses looking to achieve that competitive edge, increase their client base, and secure higher sales volumes. As the process of globalization deepens, a multilingual website will not be an option, but a necessity. Top 2 Reasons to…
“We live in a global economy.” How often have you heard that said? In today’s world this is a cliché that has become a reality. In such a global atmosphere businesses need to reach the widest possible audience or risk missing out on a large number of potential clients. Many…
Because of Elena Tsinman, over 100 interpreters every day help non-English speaking or Limited English Proficient (LEP) individuals communicate with local police, teachers, lawyers, doctors, and in various other settings. Tsinman is the owner and founder of ASIST Translation Services, which employs more than 2000 interpreters from all over the…
Often, especially with businesses that have never used a translation agency, clients are not clear what a translator may need to generate the desired result, beyond the given text. At ASIST, we receive large documents, like manuals, where context is contained within the document itself. However, what is more commonplace…
The internet continues to expand and has become the standard point of call for individuals, businesses, and educational organizations in need of information or for seeking goods and services. A multi-lingual website is one of the most high impact and visible methods for businesses striving to achieve that competitive advantage,…
The world is in the midst of an era of ever-increasing technological advances, so much so that it seems like new technologies appear daily. With these technological advances traditional methods of communication and business are rapidly being left behind. With this being the case it is vital for businesses and…
10. Translation/Interpreting helps us fall in love. Every day interpreters help individuals transcend the language barrier to engage in sweet talk, while translators work diligently to translate love letters for people. 9. Translation/Interpreting feeds the world. Consumers buying foodstuffs often speak a different language from the producers of foodstuffs.…
“I need a word-for-word translation.” Really, you don’t… A rather frequent request by clients coming in for translation projects are word-for-word translations and on the surface would seem quite reasonable. But is it? Every language has its own specific rules, structure, grammar, syntax, spelling, but these rules don’t necessarily…